Nike Airmax 1

The Nike Air Max 1 By You refreshes the sneaker legend that’s reigned supreme since ’87. The layered design provides the perfect canvas for experimenting with your favourite colour combinations. Add that to the variety of outsole options and personalised messaging, and you’ll be able to mix and match until you’ve created a look that’s all you.

Product details

• Our Members are one of a kind, and your shoes are too. Each pair is proudly made one at a time, by hand. Good things are worth the wait.
• Your initials? A nickname? Or something else that’s so you. Get personal with a customisable inscription on your shoes. Plus, your name is on the box.
• With our 3D builder, watch your creation come alive as you experiment with all kinds of design choices.

Air Max 1

Sure, Air Max 1 started as a running shoe, but you can’t keep innovation contained. Adopted by hip-hop culture, this runner with a controversial exposed Air unit could be found anywhere from the heart of Brooklyn to the streets of London. To this day, its cutting-edge design and striking colourways are celebrated year after year.